Plausible

Analytics

Privacy-first website analytics. Lightweight and GDPR-compliant.

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About Plausible

Plausible is a lightweight, privacy-first website analytics tool that gives you clear traffic insights without cookies, consent banners or tracking of personal data. GDPR, CCPA and PECR compliant out of the box. Its clean dashboard shows visitors, page views, bounce rates, top sources and conversions in one simple view - no data science degree required.

Best Use Cases

  • ✓Understand website traffic without GDPR complexity
  • ✓Track marketing campaign performance simply
  • ✓Monitor top pages and referral sources
  • ✓Share live analytics dashboard with clients

Pros & Cons

👍 Pros

  • + No cookies - no consent banner needed
  • + GDPR/CCPA compliant out of the box
  • + Ultra-fast, lightweight script (< 1KB)
  • + Beautiful, simple dashboard anyone can read

👎 Cons

  • − Less data depth than Google Analytics
  • − No free tier - from $9/mo
  • − Funnel analysis and user journeys limited

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